My BMW

Used in conjunction with the BMW Welcome Pack, this application brings BMW to life through augmented reality and image recognition technology.BMW 1 Series, BMW 3 Series, BMW 5 Series, BMW X Range, BMW Z4 and BMW M Welcome Packs:•View exclusive footage showcasing BMW M, BMW EfficientDynamics and the BMW X range. •See Ultimate Driving Machines being put through their paces at BMW Driving Experience.•Interact with a 3D model of the BMW i8 Concept – the most progressive sportscar.BMW 6 Series and BMW 7 Series Welcome Packs:•Enjoy exclusive footage that showcases the stunning design, exquisite luxury and dynamic performance of BMW 6 Series and BMW 7 Series. To activate:Download this application to your smartphone or tablet. When the Welcome Pack directs you to use the app, simply tap the application button and view the page through your smartphone or tablet. Watch as BMW comes to life before your eyes.